Feb 17, 2013

Finding a niche is the key to your success

Opening a lingerie business is a fun and rewarding career option with the potential for stable growth. Every woman needs underwear, so there are many opportunities to build and keep strong customer relationships. The start-up costs are less than those associated with a conventional clothing business, making this a good opportunity for those who don't have huge amounts of capital. Allow several months to build and launch the business, with several more for profitability.

Before the invention of panty hose, women were limited to wearing garter belts to hold up their stockings. Thigh-high stockings were held in place by garter suspenders, which were attached to garter belts. Today, women often wear stockings as part of their  Hot Sexy Lingerie outfit for a special night with their significant other. If you've never hooked stockings onto to your lingerie, then you may find the task intimidating. Don't sweat it. It only takes a few minutes to become familiar with hooking, and unhooking, your stockings from your lingerie.


Finding a niche is the key to your success.There are many reasons why starting an on line lingerie store is ideal for a new entrepreneur. If you elect to use a drop shipper, the business can be started for about $1,000. Compete with other lingerie e-commerce stores by specializing in a niche market, providing a professional website and offering prompt, discreet and tailored service.

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